BHLDN
Project Details
dbs -- Pronounced, “Beholden”, BHLDN is a wedding dress concept from Urban Outfitters that Fleetwood helped develop from scratch. Using many “found” objects for inspiration, Fleetwood design-build studio worked through sampling, rendering and drawing processes to produce a beautiful and intensely detailed store environment. The brand’s freestanding stores in Houston and Chicago are not only unique from each other, but capture a distinctive feel in each room.